Hair - Braiding, Pleats & Plaits

Makeup - Colour Beauty - Club to Catwalk

Vibrant use of colour is being used more and more and it's quite common to see this look used in editorial.

In class we recreated two colour beauty looks, giving ourselves an hour for each. 

This is the first look we were given:

This is the second look we were given:

To create these looks:

1st Look - Colour Beauty:

*This is for photoshoots only – not long wearing

• Pat in Clown White greasepaint
• Using ring finger pat in up until crease
• Work chosen shadow colour into hand
• Apply over the top of the greasepaint of to make the colour really pop
• Using a fluffy brush, work over to ensure non-patchiness and soften edges
• Using a clean fluffy brush, select a lighter shadow and
• Apply under brow
• Using a mid shade, buff over crease
• Get rid of any drop out under and around the eye
• Using a small brush, apply white greasepaint on waterline
• Do the same slightly underneath extending out and under
• Using a small brush, starting in the centre, press in chosen contrasting colour
• Mix up a concealer to match skin from the Maquillage palettes
• Cover any redness and blemishes
• Apply foundation base
• Set very lightly with translucent powder under the eyes then on face
• Using a fan brush warm the skin with bronzer over the forehead and cheekbones
• Tap on a darker shade for contours
• Fill in brow using pencils and powder in desired colour
• Go over with brow gel
• Using a mini fan brush, apply mascara
• Apply a bright lip colour
• Use Vaseline as a highlighter for a fresh dewy skin

*To make more artistic mix up the under colour with Duraline

and add in under the brow

My Attempt:

2nd Look - Club to Catwalk:

• Use a full coverage base such as Mac Full Coverage
• Brush onto prepped skin with a foundation brush
• Buff in with Mac’s 130 duo fibre brush
• Mix a darker shade of mac full coverage to add in contours
• Blend in
• Use Kryolan Clown White greasepaint to add in highlights
• Chose a shade of Derma Colour to match brows
• Buff in white greasepaint onto eyelids
• Use a clean eyeshadow brush to blend away the edges
• Choose two contrasting bright shadows and apply to either half of the lid
• Blend together on lid, using one side of the brush for each colour
• Load a blending brush with beige shadow and blend out the edges
• Use a third colour i.e Ben Nye Taupe to blend out further
• Use a darker tone in corner and wing
• Apply Clown White to waterline and just below
• Work in a coloured shadow on top and below
• Use Clown White to highlight under brow
• Apply mascara using a mini-fan brush
• Using Clown White as a base, mark out blush placement
• Soften edge using a clean brush
• Press on bright blusher colour on top half and blend down
• Choose next shade, fill in and blend out
• Using a black aqua colour, draw in cat-eye liner and lower line

My Attempt:

I was fairly happy in my application for the first look although in the photos the colours are not as strong as I would have liked. I might try this look again with cream colours for the eye, the Make Up Forever Flash palette would make a good alternative. I will definitely need to play with colours and blending contrasting colours more. Not too bad for a first attempt but far from happy!

Again with the second look I felt as though the colours on the lid didn't blend as easily as I had thought. The cheek colour could be stronger with more colour built in. I was happy with the line but couldn't resist adding further decoration since we were working with aqua colour!

SS15 Trends

SS15 TRENDS

The Trends:

Beauty trends this season saw clean skin and plaited/wet-look hair hit the runways again and again. Throw in some neon/metallic eyes and a bright warm lip and you pretty much have it. This season gives the rest of us something to try out no matter where we might be going and at what time of day!

The Hair:

The Makeup:

The Mood Boards:

Thoughts:

I love this seasons messy plaits, this look is an easy one to pull off and depending on placement will suit any occasion. This bohemian look will take us nicely through festival season! A touch of neon or a bright lip on a nice clean base is another easy addition. This season isn't about trying too hard - it's fresh and fun by day and can be taken into either direction for evening - sophisticated dinner date or sexy club look. 

If I had to pick one product for this season it would be OCC's Lip Tar - an immense range of colours with intense pigments and totally vegan! 

References:

SS15 Fashion Week Hair and Beauty Trends | StyleNest. 2015. SS15 Fashion Week Hair and Beauty Trends | StyleNest. [ONLINE] Available at:http://www.stylenest.co.uk/beauty/the-beauty-spot/ss15-fashion-week-hair-and-beauty-trends/. [Accessed 22 February 2015].

Trend Spotting: Stella McCartney's Crimped Ponytails at SS15 Paris Fashion Week: Lipstick.com. 2015. Trend Spotting: Stella McCartney's Crimped Ponytails at SS15 Paris Fashion Week: Lipstick.com. [ONLINE] Available at: http://www.glamour.com/lipstick/blogs/girls-in-the-beauty-department/2014/09/the-next-thing-well-all-be-doi. [Accessed 22 February 2015].

Hairstyles and Trends for Spring Summer 2015 – hair styles ideas (Glamour.com UK). 2015. Hairstyles and Trends for Spring Summer 2015 – hair styles ideas (Glamour.com UK). [ONLINE] Available at:http://www.glamourmagazine.co.uk/beauty/hair-trends/2015/spring-summer-2015-hair-trends-hairstyle-ideas. [Accessed 22 February 2015].

London Fashion Week SS15 Hair Trends |Style News London. 2015.London Fashion Week SS15 Hair Trends |Style News London. [ONLINE] Available at: http://www.stylenewslondon.com/blog/article/a/london-fashion-week-ss15-hair-trends. [Accessed 22 February 2015].

Michaeljohn Blog | Backstage Beauty SS15. 2015. Michaeljohn Blog | Backstage Beauty SS15. [ONLINE] Available at:http://www.michaeljohn.co.uk/blog/post/2014/09/22/backstage-beauty-ss15.aspx. [Accessed 22 February 2015].

6 Spring/Summer 2015 Hairstyle Trends: Curly Texture, Ponytails, Braids, Waves, Sculpted Chignon, Sleek Normcore Looks, Cuts | BeautyStat.com. 2015. 6 Spring/Summer 2015 Hairstyle Trends: Curly Texture, Ponytails, Braids, Waves, Sculpted Chignon, Sleek Normcore Looks, Cuts | BeautyStat.com. [ONLINE] Available at:http://www.beautystat.com/site/hair/6-springsummer-2015-hairstyle-trends-curly-texture-ponytails-braids-waves-sculpted-chignon-sleek-normcore-looks-cuts/. [Accessed 22 February 2015]

SS15 beauty trends | Beauty | ELLE Malaysia. 2015. SS15 beauty trends | Beauty | ELLE Malaysia. [ONLINE] Available at:http://www.elle.my/beauty/Make-Up-and-Skincare/gallery/SS15-runway-beauty-trends. [Accessed 22 February 2015].

MAC Spring/Summer make-up trends 2015 -. 2015. MAC Spring/Summer make-up trends 2015 -. [ONLINE] Available at:http://najlakaddour.com/mac-spring-summer-makeup-trends-2015/. [Accessed 22 February 2015].

 15 | September | 2014 | Inside-Out – The Official Topshop Blog . 2015. 15 | September | 2014 | Inside-Out – The Official Topshop Blog . [ONLINE] Available at: http://insideout.topshop.com/2014/09/15. [Accessed 22 February 2015].

SS15 Beauty Trends At New York Fashion Week | Kay&Way. 2015. SS15 Beauty Trends At New York Fashion Week | Kay&Way. [ONLINE] Available at: http://www.kayandway.co.uk/ss15-beauty-trends-at-new-york-fashion-week/. [Accessed 22 February 2015].

            

Fashion Magazines - Love

LOVE

Background Information:

LOVE is a bi-annual British style magazine founded by stylist and fashion journalist Katie Grand in 2009. 

The first cover in 2009 featured American singer-songwriter Beth Ditto, naked. Later covers have featured Kate Moss, Justin Beiber and Minnie Mouse! 

Despite its glossy pages, the magazine has a raw look. Black-and-white photography dominates, and most of the color photography has a muted palette, as if the pictures have aged and faded. Some images are clearly fashion photography; others are more like inventive snapshots. Nudity is plentiful in many styles, from the almost pornographic to the breathtakingly artistic.

Katy Grand is the editor of LOVE which she launched herself. She styles many fashion shoots and shows including Giles and Unique at Topshop. She has also worked on fashion shows for Louis Vuitton and Prada.

KATY GRAND

The Audience:

Love magazine has target audience ranging from late teens - mid thirties. It has a readership of 400,000. 

The Articles:

The next issue has been heavily promoted even though it isn’t on newsstands until September of 2015! Kim hinted that we can expect a candid interview when she posted the cover to her Instagram on Jan. 26 with the caption, “This was probably my most fun interview for @TheLoveMagazine! Thank you @caradelevingne! I really hope our jokes come out normal when seen on paper lol.”

Overall Fashion Influence:

Love doesn't follow fashion - it sets fashion's agenda. Love magazine is an inspiration - for designers, for artists, for anyone looking for visual ideas, for anyone who loves fashion and design.

References:

love magazine Archives - Lela London - Lifestyle, Beauty and Fashion Blog. 2015. love magazine Archives - Lela London - Lifestyle, Beauty and Fashion Blog. [ONLINE] Available at: http://www.lelalondon.com/tag/love-magazine/. [Accessed 22 February 2015].

 The face fits: Katie Grand, editor of Love magazine - London Evening Standard . 2015. The face fits: Katie Grand, editor of Love magazine - London Evening Standard . [ONLINE] Available at:http://www.standard.co.uk/lifestyle/all-scrubbed-up-the-joy-of-not-wearing-makeup-6734961.html?action=gallery&ino=2. [Accessed 22 February 2015].

Condé Nast International | United Kingdom | Love. 2015. Condé Nast International | United Kingdom | Love. [ONLINE] Available at:http://www.condenastinternational.com/country/united-kingdom/love/. [Accessed 22 February 2015].

[PICS] Kim Kardashian & Cara Delevingne’s ‘LOVE Magazine Cover - Hollywood Life. 2015. [PICS] Kim Kardashian & Cara Delevingne’s ‘LOVE Magazine Cover - Hollywood Life. [ONLINE] Available at:http://hollywoodlife.com/2015/01/26/kim-kardashian-cara-delevingne-love-magazine-cover-pics/. [Accessed 22 February 2015].

Fashion Magazines - Elle

Elle

Background Information:

Elle is the world's best-selling fashion magazine. Elle is of French origin and also focuses on beauty, health, and entertainment. It was founded by Pierre Lazareff and his wife in 1945. The title, in French, means 'she' or 'her'.  

In 1944, only weeks after Paris was liberated, the Lazareffs returned to France and resumed their lives, both socially and professionally. Pierre reassumed the top post at Paris Soir, turning it into one of the most widely circulated daily papers in Europe, and Hélène, having realized fashion journalism was her true calling, took what she'd learned abroad and decided to start her own fashion magazine.

On October 1, 1945, "on paper so coarse and yellow that it reminded her of French bread," Hélène Gordon Lazareff did just that, introducing to the world the first issue of ELLE.

The Audience:

Elle reaches over 69 million readers. The vast majority (82 percent) of Elle's audience are women between the ages of 18 and 49. Elle readers have a median age of 34.7 years. Forty percent of readers are single, and the median house income is $69,973. "Our readers are young enough to think about life as an adventure and old enough to have the means to live it", said Robbie Myers, editor in chief.

The Articles:

Overall Fashion Influence:

Today, it is the world's largest fashion magazine, with 43 international editions in over 60 countries. The first international edition of Elle was launched in Japan in 1969. Then its US and UK editions were launched in 1985. Elle is owned by the Lagenardère Group of France. It is published in the US and the UK by Hearst Magazines. This makes Elle the most influential fashion magazine worldwide!

References:

Fashion Magazine - Beauty Tips, Fashion Trends, & Celebrity News - ELLE. 2015. Fashion Magazine - Beauty Tips, Fashion Trends, & Celebrity News - ELLE. [ONLINE] Available at: http://www.elle.com/. [Accessed 08 April 2015]

Don’t Know Much About (ELLE’s) History…. 2015. Don’t Know Much About (ELLE’s) History…. [ONLINE] Available at:http://www.elle.com/fashion/news/a2971/dont-know-much-about-elles-history-1768/. [Accessed 08 April 2015].

Fashion Magazines - Dazed and Confused

Dazed and Confused

Background Information:

Dazed and Confused is a British magazine launched in 1991 by Jefferson Hack and Rankin at a time that Britart and Britpop were emerging. It was the height of ecstasy culture and the recession meant they were all about creating their own future with this magazine.

"This is not a magazine," reads the first issue. "This is not a conspiracy to force opinion into the subconscious of stylish young people. A synthetic leisure culture is developing – plastic people force fed on canned entertainment and designer food. Are you ready to be Dazed & Confused?"

Aged 19, Jefferson Hack met Rankin Waddell in the canteen at the London College of Printing. They stayed up all night putting together a colour magazine on a black and white computer. The inspiration for the name came from the Led Zepplin song Dazed and Confused.

The Audience:

The target audience for dazed and confused are the young generation. Ages between the mid teens to the early 30s. The magazine targets people that are interested in fashion and art. Dazed reports an average monthly circulation of 90,529 globally.

The Articles:

Overall Influence:

"Dazed has survived – even thrived – by doing all the things that creative Britain is good at," says broadcaster Ekow Eshun. "Mixing high and low culture, having a non-reverential relationship to celebrity, embracing the absurdity of fast-moving consumer society, being fleet of foot in identifying new trends and coming up with a constant stream of good ideas. Successful magazines don't just reflect the times around them, they also help shape the times. And that's what's Dazed has done."

Today, as the magazine enters its third decade, with its own thriving publishing group complete with digital arm at http://www.dazeddigital.com/

References:

Dazed & Confused Magazine | Fashion, Art, Music, Film, Ideas | Dazed. 2015. Dazed & Confused Magazine | Fashion, Art, Music, Film, Ideas | Dazed. [ONLINE] Available at: http://www.dazeddigital.com. [Accessed 22 February 2015

20 Years of Dazed & Confused Magazine : Somerset House. 2015. 20 Years of Dazed & Confused Magazine : Somerset House. [ONLINE] Available at: http://www.somersethouse.org.uk/visual-arts/dazed-and-confused-magazine. [Accessed 22 February 2015].

Still Dazed at 20: the gang who changed pop culture | Media | The Guardian. 2015. Still Dazed at 20: the gang who changed pop culture | Media | The Guardian. [ONLINE] Available at:http://www.theguardian.com/media/2011/nov/05/dazed-confused-gang-still-cool. [Accessed 22 February 2015].

Dazed & Confused and now Archived | Exact Editions | Blog. 2015. Dazed & Confused and now Archived | Exact Editions | Blog. [ONLINE] Available at: http://blog.exacteditions.com/2011/11/22/dazed-confused-and-now-archived/. [Accessed 22 February 2015].

Fashion Magazines - i-D

i-D

Background Information:

i-D is a British magazine dedicated to fashion, music, art and youth culture.   

The first issue was published in 1980 in the form of a hand-stapled fanzine with text produced on a typewriter. The wink and smile on each front cover is a graphic representation of the magazine's logo and forms i-D's identity. Famous winks have included that of Madonna, Tom Ford, Bjork, Drew Barrymore, Kate Moss and Rihanna - although the wink is now more often replaced by obscuring one eye in some way as seen below.

i-D was founded by designer and former Vogue art director Terry Jones in 1980. 

The Audience:

i-D magazine targets it's sophisticated editorial contentent at the young professional, with it's target audience ranging from teens - late twenties. It has a circulation of 100,000.

The Articles:

Overall Fashion Influence:

The magazine is known for it's innovative photography and typography. It pioneered the hybrid style of documentary/fashion photography called 'Straight Up'. At first, these were of punks and new wave youth found on English streets and who were asked to stand against the nearest blank wall. The pictures resulted in a 'top to toe' image and have established the posed 'straight up' as a valid style of documentary picture-making.

i-D has come a long way since the pre-digital age and has developed into a glossy mag and website bursting with creative documentation of contemporary culture and innovative fashion styles, and after 30 years it still manages to surprise and inspire.

References:

About | i-D. 2015. About | i-D. [ONLINE] Available at: https://i-d.vice.com/en_gb/about. [Accessed 22 February 2015].

Terry Jones on i-D at 30 | Magforum. 2015. Terry Jones on i-D at 30 | Magforum. [ONLINE] Available at:https://magforum.wordpress.com/2010/11/22/terry-jones-on-i-d-at-30/. [Accessed 22 February 2015].

CREOLEpics | Rihanna in i-D Magazine. | The Creole Corner. 2015.CREOLEpics | Rihanna in i-D Magazine. | The Creole Corner. [ONLINE] Available at: https://thecreolecorner.wordpress.com/2010/02/10/creolepics-rihanna-in-i-d-magazine/. [Accessed 22 February 2015].

ID magazine June 2009 | Nervous System blog. 2015. ID magazine June 2009 | Nervous System blog. [ONLINE] Available at: http://n-e-r-v-o-u-s.com/blog/?p=174. [Accessed 22 February 2015].

Terry Jones - Editor Profile - Photos & latest news. 2015. Terry Jones - Editor Profile - Photos & latest news. [ONLINE] Available at:https://models.com/people/terry-jones. [Accessed 22 February 2015].

 i-D Magazine . 2015. i-D Magazine . [ONLINE] Available at:http://www.magazinesabout.co.uk/magazines/view/i-D+Magazine. [Accessed 22 February 2015].