Monday, 9 March 2015

Hair - Heated Tongs

Makeup & Hair - Independent Fashion Shoot Final

Here are the final shots of my recreation of an image suitable for a high fashion magazine cover. See further development and prep in  my previous post!

Hair & Makeup:







Final Shots:

Not planned but we added a hat! It seemed to work with the makeup!




Photoshop:



Final Cover:


Evaluation:

I found this assessment more challenging than our previous one as there was an extra person to factor in! Rather than just having to organise a model as we have done in past assessments and taking our own photos, this time a Photographer was needed. Trying to get everyone in the same space at the same time proved a little more difficult and I had to factor time in for postponements and cancellations. 

On the day I found I went over my timings which made me feel under pressure as our Photographer was there early! He seemed happy to take tests shots and chat but still, I felt a bit rushed as I didn't want to keep him hanging around longer than ness.

I started with the makeup look. I was happy with the result overall before going on to the hair. The hair turned out ok but the plaits weren't as low as I had previously imagined. I went with it anyway. 

After a few hours everyone decided they were hungry - we took a pizza break before the final shots. *possibly a mistake...

This meant the makeup needed touching up, I went back in over the lips but I think in hindsight I should have totally removed the lip colour and reapplied it as the end results look a little patchy in places. Aqua colour is not smooth like lipstick and can crack up after a while. I was really happy with the mascara look which stayed on perfectly throughout pizza!

We took loads of shots but we were unhappy with the lighting. Unfortunately we weren't able to change it due to our location so we had to work with what we had. 

We couldn't seem to get the shot we wanted, something was always a little amiss even though our model was doing a fantastic job! The hair was bugging me so we decided to add the hat in - which thankfully really complimented the look.

We got our final shots and the skin looked beautiful and fresh as planned, the plaits are still just about showing and I was pleased the neon makeup look.

After playing with a bit of Photoshop I decided on the colour image with the pink background for my final cover shot. This is the one I chose to use to recreate a front cover. Up until this point I hadn't decided on which magazine I would use it for but I finally chose Elle. Although this look would have suited a few of the other choices, when I looked into Elle's recent front covers, they have been using slightly more edgy photos of late. 

I am really happy with the overall image, I'd like to recreate more in future.






Makeup & Hair - Independent Fashion Shoot - Prep

After researching five different fashion magazines, we chose one to recreate in our formative assessment. 

Please see past posts for in-depth research into each of these magazines but just to give the general concept, you can refer to these mini mood boards:

Magazine Covers

SS/15 Hair Trends

SS/15 Makeup Trends



I chose to create a look that focused on fresh dewy skin with a bright lip. As warm lip colours were so prolific this season on the catwalk, I chose red but to make extra current chose a neon red. Inspired by the recent Frydor & Golan catwalk show, I decided to carry this colour up to the eye with a neon red mascara look for the makeup with two waterfall plaits at the front of one side of the face for hair. 

Chosen Trends


Frydor Golan SS15 - Inspiration


Hair & Makeup Test Run:







To prepare for the assessment we needed to create an A3 Mood Board that includes visuals, a face & hair chart, product lists and timings:


Fashion Shoot Makeup & Hair Timings – SS/15

Make Up:

00:00 – 00:05 Health & Safety - Wash hands; Adjust chair height to eye level; Cover model with gown

00:05 – 00:10 Ski Prep – Cleanse; Tone; Moisturise; Prime using Clarins Beauty Flash Balm; Moisturise lips

00:10 – 00:20 Base – Colour match skin tone & apply base using Foundation Brush with Mac Face & Body, blend with Mac 130 Short Duo Fibre Brush

00:20 – 00:25 Conceal & Colour Correct using Le Maquillage Morag Palette and Concealer Palette

00:25 – 00:28 Cheeks – add warm bronze tones to cheeks using Stila Convertible Colour cream lips and cheeks

00:28 – 00:30 Set Base with light dusting of Mac Prep & Prime translucent powder across T-zone using large powder brush and using small fluffy brush under eyes

00:30 – 00:35 Contour – using Ben Nye shadow palette contour using light touch of Cobblestone with angled brush to give shadows to cheekbones, temples and jaw line strong enough to show under bright lighting

00:35 – 00:40 Brows – brush up with eyebrow brush and use eyebrow pencil to draw into place, creating big natural brow shape. Use natural eye-shadow colour to finish, highlight underneath using concealer

00:40 – 00:45 Eyes – Apply natural eye-shadow with slight warm tone to eyelids up to under brow bone using shadow brush, blend with fluffy brush

00:45 – 00:50 Lashes – using disposable mascara wand, apply several coats of ready mixed Kryolan Aqua Colour in Neon Red as mascara – allow to dry between

00:45 – 00:55 Lips – activate Kryolan aqua cake makeup in Neon Red with water and apply to lips

00:55 – 00:60 Check entire look and apply any finishing touches

Hair:

01:00 – 01:05 Health & Safety - Wash hands; Lower chair height to correct working level; Cover model with gown

01:05 – 01:10 Spray hair with Water Spray and brush downwards with Paddle Brush, section into side parting using Tail Comb

01:10 – 01:25 Blow dry hair downwards into sleek straight finish

01:25 – 01:40 Using heated hair straighteners go over lengths

01:40 – 01:45 Add in thickening hairspray to the front and a texturising spray from the middle to the ends

01:45 – 01:55 Create two waterfall plaits from right to left close to head



01:55 – 02:00 Check look and finish off any flyaways plus recheck makeup for photos



Fashion Shoot Makeup & Hair Products – SS/15

Make Up:

Gown
Cleanser
Toner
Moisturiser
Clarins Beauty Flash Balm
Lip Balm

Mac Face & Body
Le Maquillage Morag Palette
Concealer Palette
Stila Convertible Colour Cream Lips and Cheeks
Mac Prep & Prime Translucent Powder
Ben Nye Shadow Palette
Eyebrow Pencil
Kryolan Aqua Colour – Neon Red

Hair:

Water Spray
Paddle Brush
Tail Comb
Ceramic Vented Radial Brush
Hair Dryer
Hair Straighteners
Thickening Hairspray
Texturising Salt Spray


This was the final mood board that I will be using during my assessment:




Hair - Bows

Makeup - Freehand Lace

Hair - Ponytails & Messy Buns


Hair - Switches & Wefts

Makeup - Bleached Brows


Hair - Braiding, Pleats & Plaits

Makeup - Colour Beauty - Club to Catwalk

Vibrant use of colour is being used more and more and it's quite common to see this look used in editorial.





In class we recreated two colour beauty looks, giving ourselves an hour for each. 

This is the first look we were given:




This is the second look we were given:



To create these looks:


1st Look - Colour Beauty:

*This is for photoshoots only – not long wearing

  • Pat in Clown White greasepaint
  • Using ring finger pat in up until crease
  • Work chosen shadow colour into hand
  • Apply over the top of the greasepaint of to make the colour really pop
  • Using a fluffy brush, work over to ensure non-patchiness and soften edges
  • Using a clean fluffy brush, select a lighter shadow and
  • Apply under brow
  • Using a mid shade, buff over crease
  • Get rid of any drop out under and around the eye
  • Using a small brush, apply white greasepaint on waterline
  • Do the same slightly underneath extending out and under
  • Using a small brush, starting in the centre, press in chosen contrasting colour
  • Mix up a concealer to match skin from the Maquillage palettes
  • Cover any redness and blemishes
  • Apply foundation base
  • Set very lightly with translucent powder under the eyes then on face
  • Using a fan brush warm the skin with bronzer over the forehead and cheekbones
  • Tap on a darker shade for contours
  • Fill in brow using pencils and powder in desired colour
  • Go over with brow gel
  • Using a mini fan brush, apply mascara
  • Apply a bright lip colour
  • Use Vaseline as a highlighter for a fresh dewy skin

*To make more artistic mix up the under colour with Duraline
and add in under the brow

My Attempt:





2nd Look - Club to Catwalk:


  • Use a full coverage base such as Mac Full Coverage
  • Brush onto prepped skin with a foundation brush
  • Buff in with Mac’s 130 duo fibre brush
  • Mix a darker shade of mac full coverage to add in contours
  • Blend in
  • Use Kryolan Clown White greasepaint to add in highlights
  • Chose a shade of Derma Colour to match brows
  • Buff in white greasepaint onto eyelids
  • Use a clean eyeshadow brush to blend away the edges
  • Choose two contrasting bright shadows and apply to either half of the lid
  • Blend together on lid, using one side of the brush for each colour
  • Load a blending brush with beige shadow and blend out the edges
  • Use a third colour i.e Ben Nye Taupe to blend out further
  • Use a darker tone in corner and wing
  • Apply Clown White to waterline and just below
  • Work in a coloured shadow on top and below
  • Use Clown White to highlight under brow
  • Apply mascara using a mini-fan brush
  • Using Clown White as a base, mark out blush placement
  • Soften edge using a clean brush
  • Press on bright blusher colour on top half and blend down
  • Choose next shade, fill in and blend out
  • Using a black aqua colour, draw in cat-eye liner and lower line

My Attempt:







I was fairly happy in my application for the first look although in the photos the colours are not as strong as I would have liked. I might try this look again with cream colours for the eye, the Make Up Forever Flash palette would make a good alternative. I will definitely need to play with colours and blending contrasting colours more. Not too bad for a first attempt but far from happy!

Again with the second look I felt as though the colours on the lid didn't blend as easily as I had thought. The cheek colour could be stronger with more colour built in. I was happy with the line but couldn't resist adding further decoration since we were working with aqua colour!

SS15 Trends



SS15 TRENDS

The Trends:



Beauty trends this season saw clean skin and plaited/wet-look hair hit the runways again and again. Throw in some neon/metallic eyes and a bright warm lip and you pretty much have it. This season gives the rest of us something to try out no matter where we might be going and at what time of day!

The Hair:






The Makeup:




The Mood Boards:




Thoughts:

I love this seasons messy plaits, this look is an easy one to pull off and depending on placement will suit any occasion. This bohemian look will take us nicely through festival season! A touch of neon or a bright lip on a nice clean base is another easy addition. This season isn't about trying too hard - it's fresh and fun by day and can be taken into either direction for evening - sophisticated dinner date or sexy club look. 

If I had to pick one product for this season it would be OCC's Lip Tar - an immense range of colours with intense pigments and totally vegan! 



References:

SS15 Fashion Week Hair and Beauty Trends | StyleNest. 2015. SS15 Fashion Week Hair and Beauty Trends | StyleNest. [ONLINE] Available at:http://www.stylenest.co.uk/beauty/the-beauty-spot/ss15-fashion-week-hair-and-beauty-trends/. [Accessed 22 February 2015].

Trend Spotting: Stella McCartney's Crimped Ponytails at SS15 Paris Fashion Week: Lipstick.com. 2015. Trend Spotting: Stella McCartney's Crimped Ponytails at SS15 Paris Fashion Week: Lipstick.com. [ONLINE] Available at: http://www.glamour.com/lipstick/blogs/girls-in-the-beauty-department/2014/09/the-next-thing-well-all-be-doi. [Accessed 22 February 2015].

Hairstyles and Trends for Spring Summer 2015 – hair styles ideas (Glamour.com UK). 2015. Hairstyles and Trends for Spring Summer 2015 – hair styles ideas (Glamour.com UK). [ONLINE] Available at:http://www.glamourmagazine.co.uk/beauty/hair-trends/2015/spring-summer-2015-hair-trends-hairstyle-ideas. [Accessed 22 February 2015].

London Fashion Week SS15 Hair Trends |Style News London. 2015.London Fashion Week SS15 Hair Trends |Style News London. [ONLINE] Available at: http://www.stylenewslondon.com/blog/article/a/london-fashion-week-ss15-hair-trends. [Accessed 22 February 2015].

Michaeljohn Blog | Backstage Beauty SS15. 2015. Michaeljohn Blog | Backstage Beauty SS15. [ONLINE] Available at:http://www.michaeljohn.co.uk/blog/post/2014/09/22/backstage-beauty-ss15.aspx. [Accessed 22 February 2015].



6 Spring/Summer 2015 Hairstyle Trends: Curly Texture, Ponytails, Braids, Waves, Sculpted Chignon, Sleek Normcore Looks, Cuts | BeautyStat.com. 2015. 6 Spring/Summer 2015 Hairstyle Trends: Curly Texture, Ponytails, Braids, Waves, Sculpted Chignon, Sleek Normcore Looks, Cuts | BeautyStat.com. [ONLINE] Available at:http://www.beautystat.com/site/hair/6-springsummer-2015-hairstyle-trends-curly-texture-ponytails-braids-waves-sculpted-chignon-sleek-normcore-looks-cuts/. [Accessed 22 February 2015]

SS15 beauty trends | Beauty | ELLE Malaysia. 2015. SS15 beauty trends | Beauty | ELLE Malaysia. [ONLINE] Available at:http://www.elle.my/beauty/Make-Up-and-Skincare/gallery/SS15-runway-beauty-trends. [Accessed 22 February 2015].

MAC Spring/Summer make-up trends 2015 -. 2015. MAC Spring/Summer make-up trends 2015 -. [ONLINE] Available at:http://najlakaddour.com/mac-spring-summer-makeup-trends-2015/. [Accessed 22 February 2015].

 15 | September | 2014 | Inside-Out – The Official Topshop Blog . 2015. 15 | September | 2014 | Inside-Out – The Official Topshop Blog . [ONLINE] Available at: http://insideout.topshop.com/2014/09/15. [Accessed 22 February 2015].

SS15 Beauty Trends At New York Fashion Week | Kay&Way. 2015. SS15 Beauty Trends At New York Fashion Week | Kay&Way. [ONLINE] Available at: http://www.kayandway.co.uk/ss15-beauty-trends-at-new-york-fashion-week/. [Accessed 22 February 2015].






            




Fashion Magazines - Love


LOVE

Background Information:


LOVE is a bi-annual British style magazine founded by stylist and fashion journalist Katie Grand in 2009. 




The first cover in 2009 featured American singer-songwriter Beth Ditto, naked. Later covers have featured Kate Moss, Justin Beiber and Minnie Mouse! 

Despite its glossy pages, the magazine has a raw look. Black-and-white photography dominates, and most of the color photography has a muted palette, as if the pictures have aged and faded. Some images are clearly fashion photography; others are more like inventive snapshots. Nudity is plentiful in many styles, from the almost pornographic to the breathtakingly artistic.



Katy Grand is the editor of LOVE which she launched herself. She styles many fashion shoots and shows including Giles and Unique at Topshop. She has also worked on fashion shows for Louis Vuitton and Prada.


KATY GRAND

The Audience:

Love magazine has target audience ranging from late teens - mid thirties. It has a readership of 400,000. 

The Articles:





The next issue has been heavily promoted even though it isn’t on newsstands until September of 2015! Kim hinted that we can expect a candid interview when she posted the cover to her Instagram on Jan. 26 with the caption, “This was probably my most fun interview for @TheLoveMagazine! Thank you @caradelevingne! I really hope our jokes come out normal when seen on paper lol.”

Overall Fashion Influence:

Love doesn't follow fashion - it sets fashion's agenda. Love magazine is an inspiration - for designers, for artists, for anyone looking for visual ideas, for anyone who loves fashion and design.

References:

love magazine Archives - Lela London - Lifestyle, Beauty and Fashion Blog. 2015. love magazine Archives - Lela London - Lifestyle, Beauty and Fashion Blog. [ONLINE] Available at: http://www.lelalondon.com/tag/love-magazine/. [Accessed 22 February 2015].

 The face fits: Katie Grand, editor of Love magazine - London Evening Standard . 2015. The face fits: Katie Grand, editor of Love magazine - London Evening Standard . [ONLINE] Available at:http://www.standard.co.uk/lifestyle/all-scrubbed-up-the-joy-of-not-wearing-makeup-6734961.html?action=gallery&ino=2. [Accessed 22 February 2015].

Condé Nast International | United Kingdom | Love. 2015. Condé Nast International | United Kingdom | Love. [ONLINE] Available at:http://www.condenastinternational.com/country/united-kingdom/love/. [Accessed 22 February 2015].

[PICS] Kim Kardashian & Cara Delevingne’s ‘LOVE Magazine Cover - Hollywood Life. 2015. [PICS] Kim Kardashian & Cara Delevingne’s ‘LOVE Magazine Cover - Hollywood Life. [ONLINE] Available at:http://hollywoodlife.com/2015/01/26/kim-kardashian-cara-delevingne-love-magazine-cover-pics/. [Accessed 22 February 2015].

Fashion Magazines - Elle



Elle

Background Information:


Elle is the world's best-selling fashion magazine. Elle is of French origin and also focuses on beauty, health, and entertainment. It was founded by Pierre Lazareff and his wife in 1945. The title, in French, means 'she' or 'her'.  





In 1944, only weeks after Paris was liberated, the Lazareffs returned to France and resumed their lives, both socially and professionally. Pierre reassumed the top post at Paris Soir, turning it into one of the most widely circulated daily papers in Europe, and Hélène, having realized fashion journalism was her true calling, took what she'd learned abroad and decided to start her own fashion magazine.


On October 1, 1945, "on paper so coarse and yellow that it reminded her of French bread," Hélène Gordon Lazareff did just that, introducing to the world the first issue of ELLE.



The Audience:

Elle reaches over 69 million readers. The vast majority (82 percent) of Elle's audience are women between the ages of 18 and 49. Elle readers have a median age of 34.7 years. Forty percent of readers are single, and the median house income is $69,973. "Our readers are young enough to think about life as an adventure and old enough to have the means to live it", said Robbie Myers, editor in chief.

The Articles:






Overall Fashion Influence:

Today, it is the world's largest fashion magazine, with 43 international editions in over 60 countries. The first international edition of Elle was launched in Japan in 1969. Then its US and UK editions were launched in 1985. Elle is owned by the Lagenardère Group of France. It is published in the US and the UK by Hearst Magazines. This makes Elle the most influential fashion magazine worldwide!

References:

Fashion Magazine - Beauty Tips, Fashion Trends, & Celebrity News - ELLE. 2015. Fashion Magazine - Beauty Tips, Fashion Trends, & Celebrity News - ELLE. [ONLINE] Available at: http://www.elle.com/. [Accessed 08 April 2015]


Don’t Know Much About (ELLE’s) History…. 2015. Don’t Know Much About (ELLE’s) History…. [ONLINE] Available at:http://www.elle.com/fashion/news/a2971/dont-know-much-about-elles-history-1768/. [Accessed 08 April 2015].